Showing posts with label Paperclips Can Be Dangerous. Show all posts
Showing posts with label Paperclips Can Be Dangerous. Show all posts

Aug 11, 2013

Paperclips can be dangerous. Learn First Aid.

Classification: Creativity: 4,2;  Will to buy(alert): 4;  Empathy for the Brand: 4,1
Total: 4,1





Animation house Monkeystack, based in Adelaide, Australia, goes way over the top in "Paperclips Can Be Dangerous," a fiercely funny, gloriously gory two-minute PSA for the Australian Red Cross that poses the question: "What will it take for you to learn first aid?" (via adage)










Bill is one unlucky worker who finds himself with a paperclip stuck in his eye. Ouch!

Learn First Aid with Red Cross: http://rcau.org/mT1Rd. Avoid a paperclip apocalypse! No one wants a fate like Bill's.
So, what will it take for you to learn First Aid?
Creative direction, script and animation by Monkeystack:http://www.monkeystack.com.au