YOUNG CREATIVES EUROBEST 2011 - "20 YEARS"

«This year, Eurobest - one of the most important creativity Festival in Europe - will take place in Lisbon (Portugal). And to officially launch the "Young Creatives Integrated Competition", Fuel Lisbon, a Portuguese agency, created a viral featuring the top creative directors in the country as pop stars.

In the spot, they all are singing a very popular Portuguese song, a sad tune that speaks about getting old and that time goes by. The pay-off explains all this sadness: "They can't enter anymore. Good for you".

The spot is all over the web, mostly in Facebook, where it has been shared more than 200 times in just one day.

On top of that, Fuel Digital is launching a Facebook app where you can play with the music, mixing all the creative directors voice and putting they to sing the blues in duets.

Eurobest will be held from 28 -- 30 November 2011, in Lisbon, Portugal.»

Title: 20 YEARS
Agency: Fuel Lisboa
Creative Director: Marcelo Lourenço / Pedro Bexiga
Copywriter: Andreia Ribeiro
Art Director: Ricardo Marques
Agency Producer: Pedro Silva
Director: Nuno Portimão
D.O.P.: Vitor Rebelo
Executive Producer: Alexandre Montenegro
Executive Producer: Sandra Sousa
Sound: Luis Motrena
Make Up: Cauê e Susana Correia
Production Company: Show Off
Post Production: Show Off
Sound Production: Indigo
Music: Manuel Faria / José Afonso
Song: "Vinte Anos" (José Cid / Tozé Brito) 

Singer: Sara Sezifredo