Dec 12, 2011

Top 10 Viral Advertising Campaigns of 2011 by AdAge

1 - Volkswagen: The Force
Agency: Deutsch, Los Angeles
Launch date: Feb. 3
Views: 62.7 million
 


2 - T-Mobile: Royal Wedding
Agency: Saatchi&Saatchi, London
Launch Date: April 12
Views: 28.4 million



3 - Apple: "Introducing iPhone"
Agency: TBWA Media Arts Lab
Launch date: Oct 5
Views: 27.8 million




 4 - Fiat: "Life is best when driven"
Agency: Doner
Lauch date: Sept. 12 
Views: 27.4 million 



5 - Dirt Devil: "You Know When It's the Devil"
Launch date: April 29
Views: 26.4 million



6 - Old Spice: "New Old Spice Guy Fabio"
Agency: Wieden&Kennedy Portland
Launch date: July 14
Views: 26.3 million






7 - Chrysler: "Imported From Detroit"
Agency: Wieden&Kennedy Portland
Launch date: Feb. 6
Views: 22.3 million




8 - Google: "The Web is What You Make of It"
Agency; Google Creative Lab
Launch date: May 2
Views: 21.2 million




9 - Adidas: "All In"
Agency: Sid Lee
Launch date: May 1
Views: 19.9 million



10 - Old Spice: "Old Spice Man is Back"
Agency: Wielden&Kennedy, Portland
Launch date: Jan. 20
Views: 18.6 million





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