Commercial - Tempo Bike

Classification: Creativity: 4;  Will to buy: 3,9;  Empathy for the Brand: 4,2

Total: 4

The commercial -Tempo Bike-, “As Life Unfolds”, literally folds and unfolds on a Tempo tissue showing how Tempo is a constant, caring companion throughout life. The idea is executed through hand-drawn animated stories brought to life by Vida Vega’s signature style of calligraphic brushwork and exquisite 2D animation.

Credits:

Client: Tempo

Project name: Tempo – Bike 'As Life Unfolds’

Creative/Advertising agency: Publicis London

Creative director: Paul Burch and Paul Quarry

Agency producer: Mays Al - Ali

Production company: Film Club Productions

Post Production company: Film Club, th1ng and Framestore

Director: Vida Vega

Editor: Danny McGuiness

Producer: Sue Loughlin